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About Us

Our Story

As a leading force in the landscape of fashionable footwear in Malaysia, Didachi has consistently prioritized customer satisfaction in its pursuit of delivering exceptional and flawless services. Beyond providing protection and comfort, a pair of quality shoes serves as a distinctive artistic expression, embodying current trends and becoming a trusted companion to its owner. With a legacy spanning 28 years, Didachi has evolved from its humble beginnings with just two employees to a workforce of over a hundred dedicated staff members. Boasting a robust presence, Didachi has established consignment counters in more than 60 locations across West Malaysia, including prime spots in shopping complexes and exclusive outlets.

Distinguished as the focal brand in the market, Didachi boasts an expansive sales network featuring specially shoes for women by renowned brands such as MEWE and ENGPOLO. For men, the collection includes meticulously designed footwear by CAPILANO and ENGPOLO. We also showcase the charming and quality footwear range for children by Didachi Junior and ENGPOLO. Every branded pair undergoes rigorous quality checks and control measures, ensuring that they not only meet but surpass the latest design standards, establishing them as trendsetters in style.

Milestones

1996: The Beginning
Didachi Collection Sdn. Bhd. was established in 1996, marking the initiation of our journey into the world of fashion and footwear.

2007: Expanding Horizons
In 2007, we joined hands with Jusco (now known as AEON) and inaugurated our first consignment counter at Jusco Mid Valley Megamall. This strategic move paved the way for collaborations with other esteemed business partners, including Parkson, Billion Group, Econjaya, and C-Mart.

2014: Advancing Infrastructure
A significant milestone was achieved in 2014 as our warehouse made its home in Semenyih. Spanning an impressive land area of 17,550 sqft with a built-up area of 9,900 sqft, this relocation fortified our logistical capabilities.

2024: A Century of Consignment Counters
As of January 1, 2024, our company proudly boasts an extensive network of 100 consignment counters spread across 60 locations throughout West Malaysia. This achievement underscores our commitment to accessibility and our continuous efforts to bring our quality footwear closer to our valued customers.

Driven by Innovation, Defined by Service

Mission

To become a premier fashion brand in Malaysia, consistently upholding our esteemed reputation. We achieve this by crafting cutting-edge, high-quality products and nurturing enduring customer relationships through exceptional service.

Vision

Our Core Pillars:

1. Innovation
Drive innovation, cost-effectiveness, and continuous product development to stay at the forefront of the fashion industry.

2. Quality Standards
Uphold uncompromising standards of quality in every facet of our product offerings.

3. Customer Service
Provide unparalleled customer service, ensuring an ever-enhancing shopping experience for our valued customers.

4. Competitive Presence
Establish and maintain a competitive edge within the dynamic landscape of the fashion industry.